800 University WaySpartanburg, SC 293031-864-503-5000
Gordon Wild - 15Team: Men's Soccer
Madison Haake - 5Team: Volleyball
The University of South Carolina Upstate works in partnership with Strategic Marketing Affiliates (SMA) to protect all logos and word marks while strengthening the University’s brand identity. SMA provides licensing representation for USC Upstate in an effort to regulate University and athletic logos. To learn more about the authorized use of USC Upstate logos, visit www.smaworks.com.
What this means for the Campus CommunityUniversity departments and groups may order merchandise and apparel from companies that are licensed vendors only. Should you order merchandise bearing University logos using an unlicensed vendor, your merchandise can be confiscated and destroyed.
Full List of Licensed Vendors
If the company that you wish to do business with is not a licensed vendor, they may apply for a license at http://www.smaworks.com/licensing-services/
What this means for VendorsIn order to produce merchandise and apparel bearing the USC Upstate logos, you must be a licensed vendor with SMA. To apply for a license, visit http://www.smaworks.com/licensing-services/.
Email Newsroom Submission
Image Management Manual
Digital Signage Policy
Logo Usage Guidelines
Publication Review Process
Web Editorial Style Guide
Awards & Accolades
Assistant Vice Chancellor for University Communications & Media Contact
Carolyn Farr Shanesy
Director of University Communications Phone: 864-503-7419
Director of Web Services
Web Content Coordinator &
Social Media Manager
Phone: 864-503- 5286
800 University Way
Administration Bldg, Suite 229
Spartanburg, SC 29303
The University of South Carolina Upstate is accredited by the Southern Association of Colleges and Schools Commission on Colleges to award baccalaureate and masters degrees. Contact the Commission on Colleges at 1866 Southern Lane, Decatur, Georgia, 30033 or call 404-679-4500 for questions about the accreditation of USC Upstate. Comments or Complaints?